The Cowboys have missed the playoffs in four straight years – in the last three they have lost the division title game against each divisional opponent in the last game of the season.
The Cowboys have decided to mail playoff home game tickets to all of their fans – including tickets for the NFC Championship game, which the team has not reached since 1995.
After three straight 8-8 seasons where the team lost the NFC East division title game in the final week of the season, the idea that the Dallas Cowboys would be returning to the playoffs in 2014 – especially with a roster many feel is the worst they’ve had in years – seems almost laughable. Apparently owner Jerry Jones has a poor sense of humor because ESPN’s Darren Rovell reported that the Dallas Cowboys have mailed a sheet of playoff tickets to all of their fans who purchased season tickets.
While the move is easily criticized considering that neither the regular season nor preseason have started yet, some NFL executives have complimented the move.
Brian Lafemina, the NFL senior vice president of club business development, told ESPN, “It’s operationally efficient for the teams and it’s convenient for the fan… There are times when teams don’t know if they are hosting a playoff game until a week before and doing this helps eliminate some of the friction that exists among the teams and fans. This dovetails nicely with our new policy. If a fan says they will pay if a game is played, the team can now charge that fan and the ticket is already in hand.”