Hearn delighted to bring 12 world title fights plus Nordic Fight Nights to Sky Sports…
Boxing promotional companies Matchroom and Sauerland have announced a joint partnership which will see a significant number of additional fights televised in the UK.
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The deal will see 12 World title fights in Germany broadcast live on Sky Sports and on Matchroom Fight Pass while the Nordic Fight Night series will also be aired on Fight Pass.
In return, Sky Sports shows will be broadcast on SAT.1, and so it marks an exciting new partnership which continues to strengthen European boxing in a period where the sport is growing rapidly.
“I’m delighted to get this done and be working closely with Kalle, Nisse and Team Sauerland,” said Matchroom Boxing’s Eddie Hearn, via an official press release.
“We will be able to place quality World Championship boxing on both Sky Sports and the Matchroom Fight Pass platforms giving fight fans to many of the biggest shows across Europe. In addition, we now have the ability to add our talent to these shows and allow our young talent to grow and develop and experience new surroundings. It’s a win-win for everybody.”
The two parties have been working together for a number of years and share a close friendship. Hearn and Sauerland have previously worked together on Carl Froch vs Mikkel Kessler along with Froch vs George Groves 2.
More recently, they were able to agree to terms on two fights between Paul Smith and Arthur Abraham for the WBO super-middleweight world title, and so this is a significant extension of their working relationship which will result in increased exposure for their respective fighters.
With Al Haymon making big moves with terrestrial TV in the US, boxing is certainly on the up and continues to reach out to a wider audience with their broadcasting moves.
In addition to the likes of Sky Sports and BoxNation in the UK, Channel 5 have frequently shown boxing while ITV will return to the fold on Saturday night as they air Carl Frampton vs Chris Avalos.